Chief Change Officer™
Change is already working on you. Could you make it work for you?
Chief Change Officer™ is a podcast for people who want to turn change into a breakthrough. It is for those reshaping a career, redirecting an organization, or rebuilding a life.
The show is hosted by Vince Chan, whose first lesson in change came at age four, after a severe arm injury led to surgery, hospitalization, and a long recovery. Since adolescence, she has lived through 20 major transformations across countries, careers, and crises. Before launching the podcast, she spent three decades in global finance and economics, from central banking and credit markets to billion-dollar institutional capital.
That experience taught her that change is never only personal. Markets shift. Institutions decide. Circumstances expand or narrow what people believe is possible. Talent matters, but so do context, timing, and power.
Vince brings together rare minds, black sheep, breakthrough builders, and unconventional champions from around the world. They include scholars who have spent decades studying people and institutions, executives who have carried responsibility through uncertainty, and leaders whose most valuable knowledge was earned beyond the clean lines of a textbook.
Together, they bring what Vince calls hard-earned human intelligence: judgment shaped by consequence and tested by time, trial, and revision.
They do not offer polished success stories or textbook formulas. They reveal what helped when plans collapsed, careers broke open, or life demanded a new direction.
Each conversation turns hard-earned human intelligence into practical judgment: how to understand what is changing, make stronger decisions, and move forward without losing yourself.
Chief Change Officer™ extends Vince’s work beyond markets and institutions into the human side of power and change. How people understand themselves, navigate their environment, and reclaim agency when the old rules no longer hold.
A Global Top 1% podcast and US #1 Careers show, Chief Change Officer™ is built for people who do not want merely to endure change. They want to understand it, use it, and turn it into a breakthrough.
Life is change. The question is whether change works on you, or you learn to make it work for you.
Chief Change Officer™
#426 Waverly Deutsch: Love and Logic—Building Businesses That Actually Work—Part Two
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Waverly Deutsch doesn’t just coach entrepreneurs—she translates English to English, reframes stories with strategy, and helps even the most logic-trained professionals tap into their conviction. In this three-part series, we walk through her unusual path from consulting to Chicago Booth to founding WyseHeart, her pitch strategy firm.
Each episode reveals a new dimension of her journey: the personal (Part 1), the academic and instructional (Part 2), and the entrepreneurial, including her bold take on how to co-exist with AI (Part 3). Across every chapter, Waverly models what it means to coach with both love and logic—bringing clear frameworks to messy human dreams.
Key Highlights of Our Interview:
From Book Smarts to Business Savvy
“Entrepreneurship is a process—whether you’re 20 or 50.”
At Booth, Waverly coached a wildly diverse mix: undergrads with unchecked imagination, MBAs with ideas but risk aversion, and execs who played it too safe. Her role? Adjusting the dials between wild dreams and grounded strategy—always pushing people to think just a little bigger (or a little sharper).
Love for the Logical Skeptics
“If you, the entrepreneur, don’t believe you’re building a $50M company, why should the investor?”
Her job wasn’t to sugarcoat—it was to stretch minds. She shares how she helped overly rational MBAs move from “safe” ideas to bold, fundable visions—and overly optimistic young founders get real about execution. Her coaching mantra? Meet them where they are—and nudge from there.
The Muffin That Grew a Billion Dollars
“This could be the Betty Crocker of the 21st century.”
A standout case: Simple Mills founder Caitlin Smith. What began as a gluten-free side hustle turned into a billion-dollar brand—thanks in part to Waverly’s nudge to imagine bigger. It’s a masterclass in how one coach reframed a story and sparked a scale-worthy vision.
Coaching in the Wild
“I’m an English-to-English translator.”
Post-Booth, Waverly now works with a broader crowd: from seasoned pros to small business owners without MBAs. Her key lesson? Listen deeply, strip away jargon, and tailor advice to meet people where they are—because real coaching starts with trust, not templates.
Can AI Be Your Coach? Nope.
“If marriage is ‘til death do us part, investment is ‘til exit do us part.”
Waverly doesn’t see AI as competition—yet. A pitch deck might be AI-generated, but building investor trust, interpreting nuance, and navigating founder doubt? That’s strictly human territory. Coaching is about relationships, not just logic—and for that, love still wins.
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Host: Vince Chan | Guest: Waverly Deutsch
--Chief Change Officer--
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